Driving Business Growth

Friday,  19 May 2023 at 12.00pm AEST

“Not all businesses are created equal! “ In fact, very few are created equal.

Your client has a responsibility to employ, motivate and train a leadership team that is able to inspire and lead the team members and create a great rapport with customers so that they continue to support the business as it grows.

“We must grow to survive” was one of the key items contained in the “Leading Australian SMEs in 2023’s Changing Economy” by Thomson Reuters.

The CEO of a business was quoted as saying – “for us it’s going to have to be growth otherwise we won’t be in business. It’s as simple as that”.

“We can’t maintain the level of overhead and the losses that we’re having with our infrastructure that is been built, being utilised, and fully deployed unless our volumes increase significantly”.

If you were the CFO of this business on a full-time basis, what contribution would you be making to driving business growth? Your primary responsibility would not be to keep record of past events. Instead, you would collaborate with other members of the leadership team to develop strategies and policies that could be implemented. This would then create new activities in the marketplace, thus driving business growth.

The great excitement about this whole new activity for public accountants of delivering virtual CFO Services is that you can be involved with your team in the creation of business strategies, which will stimulate business growth for your clients.

This webinar will explore this exciting concept of driving business growth, which involved more than preparation of annual financial accounts and income tax returns. We need to make these activities a by-product of “real accounting services”.

Time is running out – it is only 42 days (from the day of this webinar) to 30 June 2023!

NOTE: CPD point eligibility for CPA Australia members (must attend the duration of the webinar).