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018-001 - Customer Service

You can't run any business for very long without having customers and this requires businesses to agree on what the standard of customer service is going to be in the business. Every business should have developed standard formats for greeting a visitor to their business premises. Staff should be tr ...Read more
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You can't run any business for very long without having customers and this requires businesses to agree on what the standard of customer service is going to be in the business. Every business should have developed standard formats for greeting a visitor to their business premises. Staff should be trained on how the greeting is to be delivered and what is to be said at that time. The key point is to commence a conversation with the visitor so as to ascertain in what product or service they are interested.

This paper analyses customer service under the following headings:

  • Greeting
  • Be Interested In Them
  • Don’t Give Telephones Priority
  • Should Telephone Answering Be At Reception?
  • Fully Service Visitors
  • Give Fantastic Service
  • How Do You Give Fantastic Service?
  • Encourage Client/Customer Referrals
  • The Customer Is The Most Important Person
  • Demographics Of Customers
  • Best Customers
  • Word Of Mouth Referrals
  • Educate Customers On What You Can Do For Them
  • Lifetime Value Of A Customer
  • Guarantees
  • Products/Add On Products/Services
  • Letter To New Customer
  • Letter For Sales Over A Specified Amount
  • Complaints
  • Complaint Procedure
  • Review Of Service
  • Shop At A Competitor’s Business
  • Make Adjustments As Necessary
  • Be A Little Bit Better