2022 – Falling Behind or Scaling Up?

Let us look at the issues confronting accountancy firms:

“OVER 70% OF THE ACCOUNTANCY PROFESSION EYEING OPPORTUNITIES ELSEWHERE – the “great resignation” impacting the accounting team”.  Accountants Daily 

“Any employer who is not thinking about how to retain existing employees and attract new ones could fall behind”.  Dr Jane Rennie, General Manager External Affairs at CPA Australia reported in Accountants Daily

Scaling Up

This is so important that we are re-quoting from our previous edition of Accountants Minute where Andrew Geddes, a legend of the Australian accountancy industry and a key advisor, director and chair of Green Cross Ltd, a company that grew from a one-man veterinary surgery business to a top 200 ASX company gave some critical advice to the Australian accounting industry:

“THE SCALING UP PROCESS SHOULD BE IMPLEMENTED BY PARTNERS AND SENIOR MANAGERS TO ASSIST IN THE DEVELOPMENT OF YOUNGER ACCOUNTANTS BY GIVING THEM THE OPPORTUNITY TO WORK WITH PARTNERS AND SENIOR MANAGERS AS THEY WORK DIRECTLY WITH SENIOR EXECUTIVES OF CLIENT ORGANISATIONS SO THAT THE YOUNGER ACCOUNTANTS DEVELOP ALL THE IMPORTANT SKILLS, GAIN CONFIDENCE AND A GREATER APPRECIATION OF WHAT THE ACCOUNTANTS ROLE IS SO AS TO HELP ACCOUNTING FIRMS WITH RETENTION AND ATTRACTION STRATEGIES TO ATTRACT NEW STAFF.”

Andrew was invited to comment as to whether the implementation of the “Scaling up” process could be deferred for six months or so because of the work pressures that accountancy firms have been under during the COVID 19 crisis – Andrew Geddes replied quite emphatically:

“YOU’VE GOT TO START NOW – THIS AFTERNOON – BECAUSE YOUR GREATEST CHALLENGE, AT THE MOMENT, IS GETTING GOOD PEOPLE TO WORK WITH!”

CommBank Accounting Market Pulse

The CommBank Accounting Market Pulse that was released in May 2021 indicated that the accounting firms that were surveyed had stated that all but 5% of them would be implementing diversified services over the next two years.

THIS MEANS THAT 95% OF THE FIRMS SURVEYED HAVE A STRATEGY TO INTRODUCE DIVERSIFIED SERVICES AND WHEN ASKED TO IDENTIFY WHAT WAS THE TOP SERVICE LINE THAT THE FIRMS WERE TARGETING THEY CLEARLY IDENTIFIED “BUSINESS ADVISORY SERVICES.”

The firms that were surveyed appear to be offering interesting and challenging work and are probably not experiencing the challenges that the Accountants Daily article has identified. 

Delivery of Business Advisory Services

ESS BIZTOOLS has developed a wide range of practical product packages based on the accounting and commercial experience of Managing Director, Peter Towers.

“THESE PACKAGES WILL GIVE YOUR ACCOUNTING TEAM INTERESTING AND CHALLENGING WORK WHICH WILL ASSIST WITH TEAM RETENTION AND ATTRACTION OF NEW TEAM MEMBERS, YOU WILL BE OFFERING VALUE ADDING SERVICES TO YOUR CLIENTS AND YOUR FIRM WILL EARN ITS INCOME FROM OFFERING A DIVERSIFIED RANGE OF SERVICES”.

We are offering the tools to assist your firm to not fall behind and to be viewed as being a very proactive and attractive firm by accountants wanting to gain experience from performing “real accountants” work by delivering interesting and challenging services at a 55% discount as part of the ESS BIZTOOLS “DON’T FALL BEHIND – ADAPT SCALING UP “PROMOTION AVAILABLE UNTIL MONDAY, 17 JANUARY 2022:

ADVANCED PACKAGE – the complete 32 packages of products prepared by ESS BIZTOOLS and ESS BIZGRANTS:

$299 PER MONTH FOR 12 MONTHS INCLUDING GST

OR

12 MONTHS UPFRONT DISCOUNT PAYMENT $2,999 INCLUDING GST 

OPTIMUM PACKAGE (includes everything offered by ESS BIZTOOLS, EXCEPT:

1. access to ESS BIZGRANTS; and

2. license to utilise ESS BIZTOOLS papers in a secure area on the subscriber’s website)

$249 per month for 12 months including GST

Or

12 months upfront discount payment of $2,499 including GST

STARTER PACKAGE (17 product packages IDEAL FOR A FIRM STARTING THE BUSINESS ADVISORY SERVICES JOURNEY OR A SMALL FIRM THAT DOES NOT HAVE A LARGE TEAM)

$89 per month for 12 months including GST

Or

12 months upfront discount payment $899 including GST

EACH OF THESE PACKAGES SUPPLIES INTERESTING AND CHALLENGING WORK FOR YOUR ACCOUNTING TEAM AND RELATES TO SERVICES THAT HAVE BEEN DEVELOPED TO ASSIST YOU TO ADD VALUE TO YOUR CLIENT’ S BUSINESS.

A Roll Call

A roll call of some of the product packages included in ESS BIZTOOLS and ESS BIZGRANTS: 

• TRAINING PACKAGE TO DEVELOP AN AWARENESS OF COMMERCIAL SERVICES:
  • BUSINESS ADVISORY SERVICES TRAINING – 13 MODULES
  • LEADERSHIP PACKAGE – 8 MODULES – USE TO MENTOR your team – perhaps offer leadership consulting services to clients?

• MARKETING AND COMMUNICATION
  • BUSINESS PLUS NEWSLETTER – 14 EDITIONS ANNUALLY – YOU BADGE THE NEWSLETTER AND SEND TO YOUR CLIENTS – A MARKETING TOOL FOR YOUR FIRM – AN INFORMATION SOURCE FOR YOUR CLIENTS
  • CLIENT SEMINARS AND WEBINARS – 32 PREPREPARED READY TO USE SEMINARS/WEBINARS

• SME NEEDS ANALYSIS – OUR LEADING DOCUMENT TO ASSIST YOU TO DISCUSS A WIDE RANGE OF COMMERCIAL ISSUES WITH YOUR CLIENTS TO GAIN AN AWARENESS AS TO WHETHER YOUR CLIENTS WOULD LIKE YOU TO UNDERTAKE ASSIGNMENTS IN A PARTICULAR AREA

• BUSINESS PAPER LIBRARY
  • 580 PAPERS ON 67 SEPARATE SUBJECT HEADINGS – YOU BADGE THE PAPERS AND SEND THEM TO YOUR CLIENTS

• GRANT FINDING
  • THE AUSTRALIAN, STATE, TERRITORY GOVERNMENTS OFFER HUNDREDS OF GRANTS WHICH ARE CONTINUALLY BEING CHANGED AND UPDATED – ESS BIZGRANTS IS OUR GRANT FINDER SERVICE – TO ASSIST YOU TO IDENTIFY GRANTS SUITABLE FOR AN INDIVIDUAL CLIENT AND PRODUCES A REPORT FOR YOUR CLIENT TO REVIEW

• BUSINESS PRODUCTS THAT WILL ASSIST YOUR CLIENTS TO ADD VALUE AND WILL MOST DEFINITELY GIVE YOUR ACCOUNTING TEAM INTERESTING AND CHALLENGING WORK WHICH SHOULD MEAN THAT “70% OF THE ACCOUNTANCY PROFESSION EYEING OPPORTUNITIES ELSEWHERE”------ DOESN’T APPLY TO YOUR FIRM!
  • Budgets and Cash Flow Forecasts
  • Business evaluation
  • Business Health Checks for 5 industries (a combination of Key Performance Indicators and Business Benchmarks)
  • Business planning deliberations
  • Business plan facilitation
  • Buying a business
  • Cash flow management
  • Client mentoring and coaching
  • Chief Financial Officer services – deliver on a virtual basis using the communication and software technologies
  • Debtors Management
  • Personal Property Securities Register Due Diligence System
  • Professional firms charge out rates calculator to earn a targeted profit
  • Research and Development
  • Retail/wholesale businesses – stock mix/mark-up calculator to earn a targeted profit
  • Selling a business
  • SME Debtors Systems manual
  • Strategic business mentoring
  • Succession planning
  • Survival in difficult Times
  • Tradies charge out rate calculator to earn a targeted profit

• ASSISTING CLIENTS TO GROW
  • RESEARCH AND DEVELOPMENT
  • EARLY STAGE INNOVATION COMPANY CAPITAL RAISING
  • CROWD SOURCED EQUITY FUNDING CAPITAL RAISING
  • ONGOING PRODUCT DEVELOPMENT

DURING 2022 WE WILL BE PRODUCING ADDITIONAL PRODUCT PACKAGES TO ASSIST ACCOUNTANTS TO BE ABLE TO BE THE PRIME DELIVERER OF COMMERCIAL SERVICE PACKAGES TO SME CLIENTS.

Want to know more about ESS BIZTOOLS?

Please visit our upgraded website – www.essbiztools.com.au to review the product packages and we invite you if you are impressed to subscribe before close of business Monday, 17 January 2022 to obtain the outstanding 55% discount that we are offering.

We know it has been tough for the last two years but many forecasters are predicting that 2022 will be an outstanding year.  We recommend that you commence the New Year in a positive manner.

“YOU’VE GOT TO DO IT NOW – THIS AFTERNOON – BECAUSE YOUR GREATEST CHALLENGE, AT THE MOMENT, IS GETTING GOOD PEOPLE TO WORK WITH” ANDREW GEDDES.

Free Strategy and Demonstration Session?

You are invited to “Book A Free Strategy and Demonstration Session” on ESS BIZTOOLS with Peter Towers, Managing Director, ESS BIZTOOLS to gain a better understanding of the services that are available within ESS BIZTOOLS and ESS BIZGRANTS?

You can book a demo at www.essbiztools.com.au or contact Peter Towers:

Email: Telephone: 1800 232 088

BEST WISHES FOR A VERY SUCCESSFUL 2022!