Accountants and Bookkeepers – do you have a communication tool?
Business Advisory Services Update
Newsletters are great communication tool which will help you convey to your clients and prospects that you are able to deliver ADVISORY SERVICES.
ESS BIZTOOLS has developed Business Plus+ Newsletter, which is created with SMEs in mind – your clients. Each edition is released on the second Friday of the month. Our subscribers benefit for the newsletter by re-badging it with their firm’s name and distributing to their clients and prospects.
Each edition of Business Plus+ Newsletter contains four to six articles that are pitched at different client categories:
Someone contemplating starting a business
A fairly new business operator
Someone who aspires to “scale up”
A CEO who is interested in knowing more about raising capital
Business people who are interested in government grants
A business operator who is thinking about succession
Each article concludes with a ‘call to action’. The commentary is drafted on the basis that, if your client/prospect is interested in that subject, they will be encouraged to contact the person in your organisation that they deal with for a discussion.
The article might have related to the benefits of establishing the 52-week BUSINESS ENHANCEMENT SYSTEM, whereby the client receives information on a daily basis, and the end of each week receives a WEEKLY PERFORMANCE REPORT AND PROFITABILITY ESTIMATE. Furthermore, at the end of the month, you would have prepared the MONTHLY FINANCIAL ACCOUNTS and the COMPARISON TO BUDGET REPORT.
This information gives your client real-time feedback on their business performance. Not in 12 months’ time, but daily, weekly and monthly.
Try it out for yourself, CLICK HERE to download your complimentary copy of three of our latest editions. You’re most welcome to badge it with your firm’s name and distribute.
To find out more, please contact us on 07 4724 1118 or email .
